What exactly does "customer service" mean in a two-year college context? How do you improve it? And why is it that faculty members—the ones who have the most direct contact with students—always seem to roll their eyes and dig in their heels whenever the subject comes up? The half-day seminar, "Customer Service and Faculty Buy-In," is ideal for two-year college presidents and other upper-level administrators who have been struggling to improve customer service on their campuses, battling faculty misconceptions, and wondering how to bring everybody on board as they seek to move forward with these important initiatives. The workshop is lead by Prof. Rob Jenkins. Best known for his popular "Two-Year Track" columns in The Chronicle of Higher Education, Rob Jenkins has earned a national reputation as an advocate for community colleges and as an authority on two-year college issues. During his 23-year career—all spent at two-year schools—he has served as a part-time faculty member, a full-time faculty member, a department chair, an academic dean, and a program director.